DISCLAIMER: We do not hate the individual idols in BLACKPINK, but this is a critical look at their marketing and image.
With massively viral music videos, a Netflix documentary and countless brand deals, BLACKPINK has become the premier world-wide girl group. News of their successes increase the quartet's global exposure day after day, but many new fans do not realize the history behind BLACKPINK and why they were actually very controversial with established Kpop fans among debut. BLACKPINK represents a step backwards from the artistry and autonomy of generation two idols, as well as a step towards the cultural appropriation of black culture that Kpop has become increasingly infamous for internationally.
